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Grocery’s digital divide: Navigating new channels and paths to purchase

November 12, 2018 @ 2:00 pm - 3:00 pm EST

Free
Deloitte free live CPE

Participants of the live webinar will be eligible for 1 free CPE credit.

Host: Art Ash, principal, Deloitte Consulting LLP
1 Overview CPE credit: Specialized Knowledge

Digital is expected to play an increasing role in delivering on the grocery experience in the coming years. How can consumer products goods (CPG) companies and their retailer partners effectively leverage the opportunity? We’ll discuss:

  • How the influence of digital is disrupting the grocery consumer path to purchase.
  • Where growth potential lies for grocery companies when it comes to the consumer digital experience.
  • Opportunities for CPG companies to transform and win with digital.

Participants will explore findings of Deloitte’s The grocery digital divide report, discuss ways CPG and retail companies are collaborating, and learn how those alliances are enhancing customer experience regardless of channel and path to purchase.

 

Details

Date:
November 12, 2018
Time:
2:00 pm - 3:00 pm
Cost:
Free
Event Category:
Event Tags:
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Field of Study
Specialized Knowledge