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The Future of M&E: Leveraging Your Data and Finance Organizations for the New Normal
April 2 @ 1:00 pm – 2:00 pm EDT
Event description
The Media and Entertainment landscape is in a state of unprecedented transformation. The traditional studio model has been disrupted by streaming giants, shifting power into the hands of consumers. To thrive in this new normal, M&E companies must strike a delicate balance between advertisement revenue and subscription models. Data-driven strategies will be pivotal for success, but the impending demise of third-party cookies demands fresh approaches to navigate changing revenue sources.
Meanwhile, the increasingly competitive war for subscribers calls for a finance function that’s agile and adaptable. This session will explore how M&E organizations can harness the power of data and finance to stay ahead of the curve.
Date and time
Tuesday, April 02, 2024
1:00 PM ET – 2:00 PM ET
Recommended CPE credits
1
Learning objectives
- Define the current state of the industry: where we started, where we are, and where we are going–and why it’s important.
- Apply your data to the new norms and how it can play a pivotal role in your growth.
- Utilize your finance function as a tool and why it’s crucial to the future of your business.